

Set in context. Food Design Thinking for a movie set.
A couple of weeks ago, I was invited by Liwan Design Studio in Doha, Qatar, to participate in the upcoming Design in Film Festival. As part of my involvement in this project, I was also invited to lead a five day workshop for designers and creative practitioners connected to Liwan. I was genuinely thrilled by this opportunity and very happy to take part in the workshop. I therefore designed a five day workshop (11-15 December 2025) that allowed participants to experience a be
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Food on the Porch. A collaborative reflection for Venice Biennale 2025.
In April 2025 I was commissioned by the curators of the events at the USA pavilion for the Venice Biennale to design a moment of reflection around food, what it is, what it means, and its interaction with Design. Conceived as an intervention for the United States Pavilion at the 19th International Biennale di Architettura in Venice, it brings together an installation , a workshop , and a public talk to explore food as a deeply social and political medium. By activating the p
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Food Design to reimagine the land
I just watched Mariana Bacci 's “Regeneração no Prato” and felt a quiet jolt of joy when she mentioned the academic roots of Food Design and credited the Food Design Thinking methodology I created and structured years ago. I liked how elegantly Mariana brought the conversation home. In a country where Food Design is still too often reduced to “Instagrammable plates,” she showed that the discipline can (and must) tackle hunger, the 25% surge in ultra-processed consumption, f
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"This is Food Design" for Parabere Forum
I'm back from a few days in New York City, where I was invited to attend and speak at Parabere Forum (March 2-3, 2025). What an...
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Food Design History
This article presents an overview of where the Food Design discipline comes from, and the most promising trajectories it is taking.
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Introducing... FOOD DESIGN ACTIVISM
Introducing Food Design Activism, a specialized branch of Design Activism that applies its transformative principles to the food system.
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Sharing seeds with Fang Hu
Around August 2024 I was invited by Fang Hu to participate to her exhibition titled EAT: Trans-formative Seeds . Naturally I said "yes!"...
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Question answered: How to showcase culinary traditions with Food Design tools and techniques?
A few days ago I received this question: What food design techniques or tools would you recommend to achieve the goal of showcasing a...
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Question answered: What are the most important elements of Food Design projects?
I received this question from Ada: For you, what is the most indispensable element for a food design project to be successful? Here is...
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Question answered: What are the first steps to start a Food Design consultancy?
I received this question from José: Hi Francesca! Hello from Mexico, so my question is: I want to create a Food design consultancy firm...
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The disappearance of fresh food from our kitchens and its impact the food system.
As food processing and food manufacturing increase, the quality and quantity of what reaches our homes changes, our health changes, and...
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Conversations with a Banana on Food Systems and Sustain-ability
One of the first products that brought me to think about the implications of Food Design was the banana. I found myself holding a banana...
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